Christina Daves, PR Strategist, is the best-selling author of "PR for Anyone™ - 100+ Affordable Ways to Easily Create Buzz for Your Business", and the #1 best-selling book "The DIY Guide to FREE Publicity", which shares her journey of getting exposure for a product she invented: www.HealInStyle.com. Having no resources for advertising or hiring a PR firm, Christina taught herself everything she could about generating her own publicity. She has appeared in over 1,000 national and local media outlets including The Steve Harvey Show; Dr. Oz; The TODAY Show; local affiliates of NBC, ABC, CBS, and FOX; magazines such as Forbes and Success & Entrepreneur; Sirius XM Radio; The Washington Post; and more. She is also a regular contributor on Good Morning Washington. Christina is a sought-after keynote speaker and can be seen sharing her message on stage (in-person and virtually) inspiring business owners and entrepreneurs to gain visibility and credibility through media. Together with her clients, Christina has over 1 billion views and generated over $100 Million in sales from free publicity.